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September 21, 2024 saw the successful conclusion of the 22nd China International Rubber Technology Exhibition (RubberTech China 2024) at the Shanghai New International Expo Centre. The exhibition, spanning nearly 60,000 square meters with over 800 exhibiting companies, set new records in various statistical data, reflecting the industry's keen interest and anticipation for leading technologies and quality products amidst the current economic landscape.。
“Passion, Alignment, Focus”
Nanhui Rubber has been a consistent participant in RubberTech China for over a decade. This year, at booth W5A641, our striking visual design stood out. To demonstrate our strategic passion, customer alignment, and quality focus, we adopted a design scheme in red, white, and black. These colors symbolize our international vision and brand spirit, paying homage to the industry's past peaks and looking forward to a more sustainable future. Meticulously crafted product samples and various display media detailed the stories behind our company and products, conveying Nanhui Rubber's unlimited commitment to customer service, quality innovation, and sustainable development.
Three Key Focuses
"Focusing on customer service" is Nanhui Rubber's enduring principle. Our sales and service teams demonstrated professionalism and enthusiasm on-site, carefully answering every customer's inquiries about product technology and service details, striving for customer satisfaction. We believe that understanding and meeting customer needs is the key to winning market competition. This customer-centric service philosophy has won high recognition from visitors and further enhanced Nanhui Rubber's brand reputation.
"Focusing on quality and innovation" is the driving force behind Nanhui Rubber's continuous development. A series of exquisite samples on display attracted many visitors. Not only were they uniquely designed, but some innovative products also achieved a qualitative leap in performance. We understand that quality is the foundation of a company's survival, and innovation is the key to leading industry development. Therefore, we continue to increase R&D investment, committed to developing more competitive products that meet market demands. This persistent pursuit of quality and innovation has earned Nanhui Rubber a good reputation and widespread recognition in the industry.
"Focusing on sustainable development" is Nanhui Rubber's profound contemplation of future development. We showcased our efforts and achievements in ESG and social responsibility to our clients at the exhibition site. Long-term development is inseparable from environmental protection and social contribution. Therefore, Nanhui Rubber will always regard sustainable development as an essential part of our corporate strategy, actively practicing green production, energy conservation, and emission reduction, and striving to contribute to a better future for the Earth.
Multidimensional Display Platform
On this stage that gathers industry elites and cutting-edge technologies, Nanhui Rubber, as an industry leader, attracted countless eyes with its unique and innovative display methods, becoming a dazzling star at this exhibition. Through careful planning and arrangement, Nanhui Rubber not only showcased its profound foundation and outstanding achievements in the field of rubber products but also made it an important window for external communication through the design of links and media.
· The base panorama touch VR allowed visitors to immerse themselves in its vast production base, vividly presenting every corner of intelligent manufacturing. With a simple screen swipe, visitors could freely navigate through factories, production lines, R&D centers, and other areas, experiencing every meticulous step from raw material procurement to finished product delivery. This immersive experience not only deepened visitors' understanding of Nanhui Rubber's brand strength but also greatly stimulated their exploration of the stories behind the products.
· The large-screen corporate promotional film, with stunning visual effects and vivid narrative techniques, fully showcased the company's corporate culture, development history, product advantages, and future outlook. The beautiful images unfolded like a scroll, presenting Nanhui Rubber's brilliant achievements and beautiful vision to the audience. Impressive real-life stories captured the persistence of every employee's pursuit of quality, showcasing Nanhui Rubber as a responsible company with green production concepts, reducing impact while actively contributing to local economic and environmental causes.
· Carefully crafted rubber samples and display graphics ensured a comprehensive display of Nanhui Rubber products' details and performance. Visitors could touch and experience the texture and feel of rubber samples up close. Whether it's butyl regenerated rubber, natural regenerated rubber, or crumb rubber, the samples visually demonstrated their excellent quality details. Combined with detailed product explanations in the graphics, customers could gain a comprehensive and in-depth understanding of rubber materials, promoting the wide application and importance of regenerated rubber in the modern industrial field.
Global Pioneer and Leader in the Recycled Rubber Industry
At RubberTech China 2024, Nanhui Rubber injected strong momentum into brand communication and market expansion through its outstanding performance. The company used immersive experiences, carefully produced promotional films, a rich product line, and interactive activities to create a comprehensive, multidimensional display platform from visual to content refinement. This attracted a large number of potential customers and partners and many foreign clients for consultation and negotiation, allowing visitors to fully and deeply understand Nanhui Rubber's brand strength and product advantages. Visiting clients generally rated Nanhui Rubber's product quality as excellent and service as comprehensive, setting an example in sustainable development. This all-round recognition and praise undoubtedly added a significant touch to Nanhui Rubber's brand promotion. Looking forward, Nanhui Rubber will continue to adhere to the core philosophy of "focusing on customer service, focusing on quality and innovation, focusing on sustainable development," bringing more high-quality and environmentally friendly recycled rubber products to more customers, constantly moving forward and pursuing excellence, and contributing more experience, wisdom, and strength to the development of the rubber industry.
About Us
Established in 1975, Nanhui Rubber has accumulated and innovated for 50 years. In 2022, it was strategically controlled by Mei Xin Da Group. It has now formed two intelligent manufacturing bases in Nantong, Jiangsu, and Huzhou, Zhejiang, with a total area of 220,000 square meters and an annual designed capacity of 200,000 tons. The product types exceed 80, with more than 60 core patents. Customers are spread across more than 20 countries in Asia, the Americas, Europe, and Oceania, covering industries such as tires, conveyor belts, rubber hoses, and shoe rubber. As of June 2024, the company has processed about 54 million tires, produced about 3 million tons of regenerated rubber, generated about 10 million kWh of green electricity annually, and reduced carbon dioxide emissions by about 3.3 million tons. It has maintained a leading position in the national industry for many years in terms of economic indicators, making a significant contribution to environmental protection and rubber recycling.
Join Us to Build a Green Industrial Ecology for Comprehensive Utilization of Waste Tires
Nanhui Rubber adheres to the belief that lasting change is achieved through cooperation. We sincerely invite you to join our team to create a leading network aimed at promoting sustainable development and innovation in the recycled rubber industry. We look forward to working with you to contribute to a green industrial ecology. Please scan the code to contact us immediately. We welcome discussions on cooperation opportunities to start a journey with far-reaching impact.
2025, Nanhui Rubber, Invites You to Meet Again!
